There’s nothing quite like the feeling of having your images published on a glossy magazine page. If one of the goals on your vision planning board is getting published, these tips can help you see that dream realized.
5 Tips on Getting Your Photographs Published
1. Figure Out Your Motivation
Getting clear on why you want to be published will be your first step in identifying which magazines you want to submit to. If your clients love the idea of being photographed by a published photographer, take a look at your favorite wedding magazines. If you’re trying to find more birth clients, magazines that focus on natural parenting might be your goal. If you’ve been photographing landscapes for years in your free time, maybe getting published isn’t about finding more clients at all, but instead about your passion for your hobby. (this sentence is clunky, feel free to edit.)
2. Think Local
Don’t forget your local publications. Small regional magazines can be easier to get into, and can help you build quality business contacts in your area, on both the vendor and client facing sides.
3. Watch For Opportunity
Once you’ve decided which magazines you want to submit to, follow them on social media. This will help you get a clearer idea of the types of images their photo editors prefer. Many magazines will put out last minute calls for specific submissions on their Instagram, Facebook or Twitter accounts, as well.
4. Details Matter
Not the flowers, the cake or the ribbon on your bride’s dress, in this case, the details are image requirements like file size and dimensions, a list of vendors so everyone gets credit, and the preferred image transfer method of the magazines you submit to. Some magazines won’t publish content that has appeared anywhere else (even on your personal blog), so make sure you are clear on their rules first. For many editors, not submitting your images properly is an immediate turn-off. Also, don’t send form emails to multiple recipients – figure out who you should address your submission to, use their name and include a personalized note with your submission whenever possible.
5. Submit Often
Make submitting to magazines a part of your quarterly marketing plan, and continuously collect images you plan to submit. This will make the process of submission somewhat easier, and will ensure you actually do it. Put away the daydream of being spontaneously discovered, or going viral – those are great things that sometimes happen, but the key word there is sometimes. If you’re not putting yourself out there, you won’t be found.
What other tips or tricks do you have for getting published? We’d love to hear about them!